![]() ![]() Brave New World, an original series from U.S.-based, NBCU-owned streamer Peacock, will premiere at 9 p.m. The first new series to hit the airwaves will touch down on Sunday, Sept. Here is a rundown of what’s coming to Corus-owned properties in the fall. Fennessy says the fall will likely see a pent-up demand for both conventional and specialty inventory. SMI’s data found that buying activity had started to rebound in June, and the return of sports has seen TV networks barely holding onto their inventory. “There are a lot of brands that haven’t done much around their brand strategy for the last four-and-a-half months – national TV is where that happens,” he says. James Fennessy, CEO of Standard Media Index, adds that first-run dramas are likely to help demand shoot back up after a summer of reruns. She says that because specialty runs on different production schedules, there are more series that will air to completion, while the conventional networks still have an air of unpredictability this fall. Kevin Kivi, EVP and GM of Horizon Canada, said Corus displayed impressive variety in terms of its specialty pickups, and Horizon’s SVP of activation and trading Jenny Croswell added that specialty might be a good alternative to investing in conventional this fall. Despite an air of uncertainty around fall TV this year, Corus has released more details on its primetime schedules for Showcase and W Network. The properties will have 10 new series and a number of returning hits this coming season.Īlthough some buyers expressed to MiC sister publication CARD that they were underwhelmed by this year’s Fall TV Upfronts, some do have confidence in specialty.
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